Vollara Company Information
Vollara is a company that manufactures and distributes products related to weight loss and health. Examples of their products include dietary supplements, weight loss pills and air purifiers. Vollara is not the first incarnation of this particular company. The company was founded in 1986 under the name of Alpine Industries, and later changed its name to Ecoquest International. Ecoquest International was purchased by Aerus Holdings LLC in 2010, which in turn is owned by Engles Urso Follmer Capital Corporation. Vollara is related to Elextrolux, USA, another company owned by Engles Urso Follmer.
Company Claims and Past FTC Troubles
Vollara says it creates products that are in line with their core values of environmentalism, science, integrity and government regulations. However, when the company was known as Alpine Industries and Ecoquest International, it ran into a lot of trouble due to their health claims regarding their air purifiers.
In 2000, the Federal Trade Commission and US Justice Department ordered the company to stop claiming that their air purifiers provided relief from medical conditions or were effective in removing pollutants from their air. The FTC said that Alpine and Ecoquest did not have reliable scientific evidence supporting these claims.
When Ecoquest was bought and renamed Vollara, many hoped that the company would turn over a new leaf. However, from the start Vollara has not done a good job regaining consumers’ trust, especially when Vollara decided to cancel warranty coverage on products sold by Ecoquest.
Vollara Air Purification Technology
The company touts its ActivePure technology but barely explains how it works. It describes ActivePure technology as basically diluting hydrogen peroxide and misting it through the air, and says it uses hydroxyl-producing photo-oxidation. One marketing pamphlet explains that
“technology is the stuff in your box that makes the…thing happen…that’s really all there is to know…”
Vollara claims that ActivePure is the same technology used to purify air in space shuttles. According to university studies, ActivePure can kill over 99.99% of bacteria, viruses and mold, including Staph and the Avian Bird Flu.