Reviews of ionic air purifiers and other air purifiers on the internet have fallen short of the expectations of users and the demands of manufacturers.
Ionic Air Purifier Reviews – Why Are Expectations of Users Not Met?
Users are not getting the factual data that they need to make well-informed decisions about ionic air purifiers.
Reviewers become too focused on promoting a certain brand of ionic air purifier due to their motivation for financial gain, say when they are affiliates earning a cut for every unit sold from their link.
Other ionic air purifier reviewers may “fall in love” with a product out of brand loyalty, nationalistic sentiment or simply, irrationality.
Brand loyalty is difficult to explain. It is akin to motorists always filling up with Shell petrol even though other brands are identical in composition, as a friendly insider of that industry lets out.
Nationalistic sentiments may arise from bad consumer incidents causing notoriety for the affected country such as the 2008 milk scandal in China leading consumers to be wary of all things Chinese. But such sentiments ignore the fact that many reputable international brands of ionic air purifiers are made in China but subject to the same stringent quality checks that apply regardless of the country of manufacture. Such ionic air purifier reviewers also ignore the fact that there are many defective products, including ionic air purifiers, made in their own home country.
Ionic Air Purifier Reviews – Why Are Expectations of Manufacturers Not Met?
Manufacturers are wary of ionic air purifier reviewers making wild claims that their products are not designed to deliver. This can cause serious problems for them from health authorities, consumer advocate groups, advertising regulatory authorities, among others.
In the US, the FDA stipulation that the ozone concentration produced by an air purifier must not exceed 50 parts per billion applies only if the product is sold as a medical device. At the moment, it is believed that there is no ionic air purifier that is manufactured in North America as a medical device. The only known ionic air purifier brand that is marketed as a medical device is Elanra, a product of Australia. These are important facts to bear in mind whenever you read ionic air purifier reviews that make the claim that the product is of medical grade.
Other inaccuracies frowned upon by manufacturers include claims that the ionic air purifier is 100% ozone-free, or is capable of eliminating all classes of airborne contaminants, etc. These are important facts that matter to the user as ozone above certain concentrations can be harmful to human health and certain gaseous contaminants (known as volatile organic compounds or VOC) are outside the design scope of certain ionic air purifiers.
The 4 Key Factors Ionic Air Purifier Review – A Better Alternative
To address the above concerns of manufacturers and to meet the needs of genuine searchers for an ionic air purifier, we have formulated The 4 Key Factors Ionic Air Purifier Review. Other reasons for using this approach are elaborated in our Ezine Article that is pending approval.
In bullet summary, our rigorous reviews will focus on the 4 Key Factors that have been covered at length in this author’s articles at EzineArticles.com:
(1) Safety – the beneficial reactive agents of the ionic air purifier technology must not cause harm to human tissue;
(2) Safety – the unintended by-products of the ionic purifier technology must not cause harm to human tissue;
(3) Efficacy – the ionic air purifier technology is based on sound scientific theory that has been conclusively proven in a laboratory to really work;
(4) Efficiency – the ionic air purifier technology has been successfully transplanted from the laboratory into an appliance that will deliver the same results in users’ settings at home, in school, in the workplace etc.
The 4 Key Factors approach will invite manufacturers of ionic air purifiers to provide technical specifications, invite manufacturers to present their case and will analyze and summarize their answers. A survey of more than 50 questions each has been sent to a few prominent manufacturers. We hope they will respond to the win-win situation in our efforts and contribute to the only one-stop ionic air purifier reviews database on the internet, by a user, for all users.
Help us to convince manufacturers to work with us, for your benefit, as you hunt for the most suitable ionic air purifier to meet your needs.